Pricing Decision Partner

Keenalytix works with leadership teams as a Pricing Decision Partner — not as an execution arm or an external pricing function.

What the partnership looks like in practice

Most clients engage with Keenalytix on a continuous basis, with regular, decision-focused conversations and deeper reviews around major pricing moments.

Rather than delivering one-off recommendations, the partnership is designed to support leadership teams across the full pricing decision cycle:

  • framing decisions before they are made
  • pressure-testing assumptions and trade-offs
  • reviewing outcomes objectively
  • adjusting course deliberately over time

The emphasis is always on judgment, risk, and accountability — not on tools or isolated analyses.

A rhythm aligned with leadership decisions

In practice, the work typically aligns with the natural cadence of pricing decisions inside the organization:

  • Weekly or monthly price and promotion surveillance, focused on interpreting signals and implications rather than monitoring dashboards
  • Quarterly guidance around price increases, resets, or major commercial adjustments
  • Annual governance and strategy reviews ahead of Board-level discussions

This structure provides leaders with a steady, independent point of view across moments that matter — without creating operational dependency

What Keenalytix does — and does not do

Keenalytix is intentionally not positioned as:

  • a pricing execution team
  • a replacement for internal pricing analysts
  • a dashboard, reporting, or tooling provider

Internal teams remain responsible for execution and operations. Keenalytix provides senior-level support where it is most valuable: thinking clearly when the cost of being wrong is high.

The role is to challenge narratives, surface trade-offs, and help leadership teams make pricing decisions they can stand behind — even when signals are incomplete and pressures are real.

A partnership built on independence and trust

The work is collaborative but independent. Keenalytix is not measured by activity, volume, or outputs, but by the quality of decisions over time.

For leadership teams, the partnership should feel:

  • structured, not burdensome
  • calm, not reactive
  • rigorous, without being academic

Above all, it should feel like having a trusted, unbiased perspective in the room — especially when decisions are hard.

Real Results. Proven Success.

Our whitepaper showcases the power of data-driven decisions in action. Download and explore how businesses like yours have transformed their strategies to achieve measurable growth and receive Fred’s monthly Price Points report.